Selecting Social Platforms for B2B Marketing
/Love it or hate it, social media is part of the world we live in. Although many B2B sectors have yet to fully incorporate social media in their marketing, it can be a critical and driving element of any organization’s strategy.The data already supports this; according to recent studies, 84% of B2B executives use social media to ...
What Businesses Need to Know About the Future of eCommerce
/Saying 2020 has been a strange and challenging year would be a massive understatement. COVID-19 has dramatically impacted lives and businesses around the world, and the truth is that nobody knows when things will go “back to normal.” While many companies have successfully adapted and thrived amid these challenges, many remain at risk of losing the ...