Blog | News The Case for B2B Audience Personas: By the Numbers 13 Aug, 2021 By atriumadmin Share: At its core, effective marketing is about understanding how people think and what motivates them to make purchasing decisions. “Audience personas” are...
Blog | News Search Marketing vs. Content Marketing: What’s the Difference? 12 Aug, 2021 By atriumadmin Share: Digital Marketing is an industry full of buzzwords and jargon. Even as professionals, it’s easy to lose track of what terms actually mean and how...
Blog | News User Experience: What It Is and Why It Matters 31 May, 2021 By atriumadmin Share: In the modern digital marketing landscape, the term “user experience” (UX) gets thrown around the same way countless other buzzwords do. Unlike fluffier phrases,...
Blog | News 4 Reasons to Hire a Digital Marketing Agency 24 May, 2021 By atriumadmin Share: Across all industries and sectors, marketing plays a vital role in attracting new customers, retaining existing clients, and driving sustainable long-term growth. Businesses...
Blog | News 4 Psychological Principles To Guide Your Digital Marketing 17 May, 2021 By atriumadmin Share: Successful marketing professionals all have one thing in common: their ability to understand how people think and what motivates them to make decisions. This...
